Effective Startup Strategy for Japan and Anywhere: Q&A with Jay Winder
Business, Entrepreneurship April 9th, 2021

Effective Startup Strategy for Japan and Anywhere: Q&A with Jay Winder

Proven, executable insights on effective strategy for startups in Japan—and anywhere, from Jay Winder, founder of multiple tech companies in Tokyo.
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TokyoMate Team
TokyoMate Team  Executive Updates
Social Media and Japanese Consumers: The Latest Statistics Are Here
Business, Marketing April 7th, 2021

Social Media and Japanese Consumers: The Latest Statistics Are Here

What social media posts prompt in-store visits? Which social media platforms did the best at converting users to make first-time purchases? These statistics might surprise you.
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Tomoko Matsuoka
Tomoko Matsuoka Staff Writer
Keigo Mistakes to Avoid With Your Japanese Clients

Keigo Mistakes to Avoid With Your Japanese Clients

Are you making these keigo mistakes? You don’t need to know the ins and outs of keigo grammar construction to improve how you sound, starting from today.
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Amy Yamashita
Amy Yamashita Community Specialist
Seating Protocol in Japan: Who Sits Where When Meeting Clients?  
Business, Customer Service April 1st, 2021

Seating Protocol in Japan: Who Sits Where When Meeting Clients?  

You don’t want to sabotage your opportunity by sitting in the wrong spot. So what should you know about seating protocol when meeting with your Japanese clients?
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Tomoko Matsuoka
Tomoko Matsuoka Staff Writer
The Secret to Better Introductions with Japanese Clients
Business, Customer Service March 31st, 2021

The Secret to Better Introductions with Japanese Clients

Ready to expand your Japanese business etiquette? Master these moves, just in time for your next big pitch with your Japanese prospects. 
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Amy Yamashita
Amy Yamashita Community Specialist
How to Do Market Research Like a Japanese
Business, Marketing March 30th, 2021

How to Do Market Research Like a Japanese

Here’s where to go to get the latest on industry-specific statistics, consumer reports, emerging market segments, and market analytics for Japan.
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Kenichi Yamamoto
Kenichi Yamamoto Research Specialist
How to Get a Permanent Resident Visa for Japan

How to Get a Permanent Resident Visa for Japan

Everything we could pack together on how to get a permanent resident visa for Japan: eligibility requirements, special clauses, documents to prepare, a step-by-step guide, and more!
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Amy Yamashita
Amy Yamashita Community Specialist
Japan's Advertising Laws, Grey Zones, and What You Ought to Know
Business, Marketing March 23rd, 2021

Japan's Advertising Laws, Grey Zones, and What You Ought to Know

Selling anything in Japan? Here's what all business owners and marketers should know about Japan’s advertising laws and legal grey zones.
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Kenichi Yamamoto
Kenichi Yamamoto Research Specialist
Japan’s 27th IMD Digital Competitiveness Rank, Explained
Business, Life in Japan March 22nd, 2021

Japan’s 27th IMD Digital Competitiveness Rank, Explained

Japan’s 2020 digital competitiveness ranking, what the government is doing in response, and what it means for businesses this year.
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Tomoko Matsuoka
Tomoko Matsuoka Staff Writer
Celebs, High-Context, and the Wild World of Japanese Ads 
Business, Marketing March 18th, 2021

Celebs, High-Context, and the Wild World of Japanese Ads 

Japanese ad strategy—what the heck is going on? Here’s what you ought to know about launching a successful ad campaign that appeals to the Japanese audience.
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Tomoko Matsuoka
Tomoko Matsuoka Staff Writer